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John Chambers College of Business and Economics

Entrepreneurship and Innovation, BSBA

The Entrepreneurship and Innovation major prepares you for starting new ventures, as well as positions in organizations that propose, analyze and implement entrepreneurial growth strategies. You will learn many important topics related to business planning, managing family businesses, social entrepreneurship, managing creativity and innovation, managing risk and entrepreneurial finance.

Your Degree Plan The WVU Difference Learn by Doing Careers and Outcomes Admission Requirements Tuition and Aid Take the Next Steps

Your Degree Plan

Intro

Aerial view of Martin and Woodburn Halls

Along with preparing you to start your own business, this major will teach you to use your creativity to solve business problems or help existing organizations launch new products and enter new markets.

Take advantage of special options related to this major:

  • Honors

    Expand your curiosity — and enhance your curriculum — through the WVU Honors College. Two programs are offered: Honors Foundations for first- and second-year students and Honors EXCEL for third- and fourth-year students.

    Explore Honors

The WVU Difference

What sets this program apart from its competitors?

Scholarships

Over 92% of WVU freshmen receive grants or scholarships (2022-2023).

Learn more

Learn by Doing

Learning happens outside the classroom. Get involved.

  • Vantage Ventures at Vantage Point is a facility with a strong entrepreneurial culture and easy access to thought leaders throughout the state. It provides a co-working and experiential classroom for students to work with startups.
  • This major provides many opportunities for hands-on learning. Students work very closely with the Encova Center for Innovation and Entrepreneurship where they function as consultants to local business and industries. Students also compete in business plan competitions, which allows the student to improve presentation skills and teaches them how to “pitch” an idea or product.
  • The Morris L. Hayhurst LaunchLab offers guidance and assistance through pitch competitions, grant applications, workshops and more.
  • The Becker Academic Engagement Success Center offers tutoring, including a special supplemental instruction program for students taking introductory business courses. Study groups are led by recent students who were successful in the courses.

Connect with other students who share your academic interests as a member of:

View all of the student organizations you can join.

Live, study and pursue outside-the-classroom learning in a residence hall community that shares your interests:

Outside of the Evansdale Crossing building.

What you learn outside of the classroom is just as important as what you learn during class. We’ll help you follow your curiosity.

Careers and Outcomes

How does this degree prepare students for a career?

Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Median Salary: $135,160

Possible job titles include: District Sales Manager, Sales Director, Sales Manager, Sales Vice President.

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Online Merchants

Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.

Has a Bright Outlook

Median Salary: $79,590

Possible job titles include: Marketing Director, Master Hearth Technician, Online Services Manager, Supervisor of Operations.

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Insurance Sales Agents

Sell life, property, casualty, health, automotive, or other types of insurance. May refer clients to independent brokers, work as an independent broker, or be employed by an insurance company.

Has a Bright Outlook

Median Salary: $59,080

Possible job titles include: Agent, Insurance Agent, Insurance Broker, Sales Agent.

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Securities, Commodities, and Financial Services Sales Agents

Buy and sell securities or commodities in investment and trading firms, or provide financial services to businesses and individuals. May advise customers about stocks, bonds, mutual funds, commodities, and market conditions.

Has a Bright Outlook

Median Salary: $76,900

Possible job titles include: Financial Consultant, Financial Specialist, Personal Banker, Relationship Manager.

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Real Estate Brokers

Operate real estate office, or work for commercial real estate firm, overseeing real estate transactions. Other duties usually include selling real estate or renting properties and arranging loans.

Median Salary: $63,060

Possible job titles include: Broker, Managing Broker, Real Estate Broker, Realtor.

Explore Career

Admission Requirements

To be admitted to WVU's Entrepreneurship and Innovation major, first-time freshmen must meet WVU's first-time freshman admission requirements. They also must meet one of the following admission requirements. Interested in transferring? Review the transfer admission requirements.

Tuition and Aid

How much does Entrepreneurship and Innovation at WVU cost? And how can you save?

Tuition and Fees

Estimated rates are available on our tuition website. Anyone who is not a current West Virginia resident, including international students, will be charged non-resident rates.

View Tuition and Fees

Scholarships

Estimate your eligibility for merit scholarships at WVU Morgantown.

Find Scholarships

Net Price Calculator

Estimate your cost of attendance and eligibility for financial aid and scholarships at any WVU System campus.

Visit the Net Price Calculator

Ways to Save

Here are a few ways for you to save on the cost of attending WVU in addition to university scholarships.

Financial Aid

The most important step toward funding your future with financial aid for the Entrepreneurship and Innovation major is submitting the Free Application for Federal Student Aid, or FAFSA.

How to Complete the FAFSA

Ohio Tuition Reciprocity

As the result of a special agreement, students from Ohio who are fully admitted to Entrepreneurship and Innovation can enroll at WVU and pay in-state tuition rates. Students must be admitted to both the University and this major.

Learn More

Transfer Articulation Agreements

To simplify the transfer process, we have formal agreements with certain institutions. These agreements outline the courses you should take to prepare for transferring to WVU.

Review the full list of transfer articulation agreements to see if your institution is listed.

Learn How to Transfer Course Credits

Ready to take the next step?

Learn how to join the WVU family.

Request Info

Want to know more about Entrepreneurship and Innovation at WVU? Fill out our request form to receive more information.

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Visit

​​Experiencing campus is the best way to see if WVU is the right fit. Choose from in-person and virtual options.

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Apply

Your first step to becoming a Mountaineer is applying for admission using our convenient online application.

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