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John Chambers College of Business and Economics

General Business, BSBA

In General Business, you will gain an overall understanding of business and how organizations operate.

This major allows you to customize your curriculum to meet your goals. After completing the pre-business curriculum, you will complete business course electives focusing on three areas from any of the undergraduate programs in the John Chambers College of Business and Economics.

General Business is offered as an on-campus program, as well as an online program.

Your Degree Plan The WVU Difference Learn by Doing Careers and Outcomes Admission Requirements Tuition and Aid Take the Next Steps

Your Degree Plan

Intro

Aerial view of Martin and Woodburn Halls

Having a hard time choosing just one area of business? General Business allows you to choose from many different career paths and customize your curriculum to meet your goals.

Take advantage of special options related to this major:

  • Honors

    Expand your curiosity — and enhance your curriculum — through the WVU Honors College. Two programs are offered: Honors Foundations for first- and second-year students and Honors EXCEL for third- and fourth-year students.

    Explore Honors

The WVU Difference

What sets this program apart from its competitors?

Scholarships

Over 92% of WVU freshmen receive grants or scholarships (2022-2023).

Learn more

Learn by Doing

Learning happens outside the classroom. Get involved.

Live, study and pursue outside-the-classroom learning in a residence hall community that shares your interests:

Outside of the Evansdale Crossing building.

What you learn outside of the classroom is just as important as what you learn during class. We’ll help you follow your curiosity.

Careers and Outcomes

How does this degree prepare students for a career?

Loan Officers

Evaluate, authorize, or recommend approval of commercial, real estate, or credit loans. Advise borrowers on financial status and payment methods. Includes mortgage loan officers and agents, collection analysts, loan servicing officers, and loan underwriters.

Median Salary: $69,990

Possible job titles include: Branch Manager, Loan Officer, Mortgage Loan Officer, Relationship Manager.

Explore Career

Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

Median Salary: $135,160

Possible job titles include: District Sales Manager, Sales Director, Sales Manager, Sales Vice President.

Explore Career

Insurance Underwriters

Review individual applications for insurance to evaluate degree of risk involved and determine acceptance of applications.

Median Salary: $76,230

Possible job titles include: Account Underwriter, Customer Service Representative, Personal Lines Underwriter, Underwriter.

Explore Career

Business Intelligence Analysts

Produce financial and market intelligence by querying data repositories and generating periodic reports. Devise methods for identifying data patterns and trends in available information sources.

Has a Bright Outlook

Median Salary: $108,020

Possible job titles include: Business Intelligence Analyst, Business Intelligence Manager, Competitive Intelligence Analyst, Manager, Market Intelligence.

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Insurance Sales Agents

Sell life, property, casualty, health, automotive, or other types of insurance. May refer clients to independent brokers, work as an independent broker, or be employed by an insurance company.

Has a Bright Outlook

Median Salary: $59,080

Possible job titles include: Agent, Insurance Agent, Insurance Broker, Sales Agent.

Explore Career

Where Graduates are Working

32% of General Business graduates pursue sales careers. They also work in:

  • Government
  • Real estate
  • Business services
  • Project management
  • Business analysis
  • Management

Areas of Graduate Study

General Business prepares you for graduate school, such as a master's degree in Human Resource Management or an MBA.

Admission Requirements

To be admitted to WVU's General Business major, first-time freshmen must meet WVU's first-time freshman admission requirements. They also must meet one of the following admission requirements. Interested in transferring? Review the transfer admission requirements.

Tuition and Aid

How much does General Business at WVU cost? And how can you save?

Tuition and Fees

Estimated rates are available on our tuition website. Anyone who is not a current West Virginia resident, including international students, will be charged non-resident rates.

View Tuition and Fees

Scholarships

Estimate your eligibility for merit scholarships at WVU Morgantown.

Find Scholarships

Net Price Calculator

Estimate your cost of attendance and eligibility for financial aid and scholarships at any WVU System campus.

Visit the Net Price Calculator

Ways to Save

Here are a few ways for you to save on the cost of attending WVU in addition to university scholarships.

Financial Aid

The most important step toward funding your future with financial aid for the General Business major is submitting the Free Application for Federal Student Aid, or FAFSA.

How to Complete the FAFSA

Transfer Articulation Agreements

To simplify the transfer process, we have formal agreements with certain institutions. These agreements outline the courses you should take to prepare for transferring to WVU.

Review the full list of transfer articulation agreements to see if your institution is listed.

Learn How to Transfer Course Credits

Ready to take the next step?

Learn how to join the WVU family.

Request Info

Want to know more about General Business at WVU? Fill out our request form to receive more information.

Request Info

Visit

​​Experiencing campus is the best way to see if WVU is the right fit. Choose from in-person and virtual options.

Visit WVU

Apply

Your first step to becoming a Mountaineer is applying for admission using our convenient online application.

Apply Now